MARK20100 Chapter 10: MARK20100 Chapter 1-: Case Study
Document Summary
Mayo clinic prides itself on making the best interest of the patient of upmost importance. Doctors at mayo clinic are paid by salary instead of according to how many patients they see. This allows doctors to pay more attention and care to patients, instead of incentivizing a quick patient turnover. Mayo clinic also makes decisions that are right for the patient, even if it does not make much sense from a business standpoint. The patient experience overall is very good at mayo clinic. Patients are always greeted with a smile and returning patients are greeted by name. Mayo clinic differentiates itself by prioritizing the experience of its patients, and the care for its patients, over making money. Having doctors on salary instead of being paid per patient plays a large role in the differentiation of mayo clinic.