B A 342 Chapter 15:
25 Nov 2018
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Document Summary
Need for sustainability is increasingly taken as a "given" and businesses must simply determine how best to respond. Business case for sustainability has become increasingly easier to make, that is, an "easier sell" for companies of all sizes. Cere"s roadmap to sustainability identifies several key drivers that underscore the movement towards sustainability, presenting both risk and opportunity. Competition for resources- demand for resources is growing more quickly than they can be replaced. Climate change- businesses must be prepared to not only respond to new policies and regulations regarding emissions but also take advantage of opportunities to profit from new technologies that reduce emissions or create solutions. Economic globalization- wide disparities in social and environmental standards bring risks as well as opportunities. Connectivity and communications- stakeholders can monitor and react sustainability efforts more quickly and effectively. Reputations are more easily and quickly built and destroyed. Attention to sustainability inevitably begins at the top ranks of any organization.
