BUSSPP 0020 Chapter Notes - Chapter 2: Oligopoly
2 Jul 2014
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International more risky i: different legalities between borders, currency decisions, language, cultural differences that affect negotiation, purchase or barter, market or transfer, purchase made with money, barter cannot distinguish buyer from seller, market crosses external boundary: between the firm and the environment, transfer crosses internal boundary: between parts of the firm, spot or future space, spot non verbal transaction/ close together in time and, example 1: h&m buy sweater and wear it, example 2: fuel and fuddle buy food, eat it, and pay for it. 1: example: buying euros before leaving for europe, southwest airlines used knowledge early to build cost advantage over other airlines, independent, all transactions are one or the other, primary good/service that"s being transacted, finished goods, raw material/intermediate goods, capital (money/money equivalence) including debt & equity, real property land or things permanently attached (buildings, labor f.
