SOC 101 Chapter : PPT3
15 Mar 2019
Department
Course
Professor
Document Summary
What is journalism meant to do: inform, entertain, educate, persuade, be a watchdog. What is objectivity: faith in facts , a distrust of values". Not shy about saying so no separation of facts and values . Early days they were use to the telegraphic signal dropping so they wanted the details first so they don"t miss the main points. 7 characteristics that journalists follow for stories what stories hit these topics which ones to actually publish and which actually matter and attract people"s attention. Advertising at the center of news business model: last 15yrs, newspapers=55% all advertising spending in the us, more than billion/yr, 65% of daily newspaper space is given to ads. Business/advertising staff (pushing soft news, news you can use) The first shift: newspapers tv, print broadcast. Americans still mainly get their news via tv. On tv, you need to sell the news with what: news as entertainment (soft news, video footage (violence or celebrities)
