ECON 200 Chapter 5: ECON Chapter 5 Notes

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23 Oct 2016
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Elasticity: measure of the responsiveness of quantity demand or quantity supplied to a change in one of its determinants. 5-1a the price elasticity of demand and its determinants. Price elasticity of demand: measure of how much the quantity demanded of a good responds to a change in the price of that good, computed as the percentage change in quantity demanded divided by the percentage change in price. Ex: elastic demand if quantity demanded responds substantially to changes in price. Inelastic demand quantity demanded responds only slightly to change in price. Price elasticity of demand for any good measures how willing consumers are to buy less of the good as its price rises. Demand curve reflects economic, social, & psychological forces that shapes consumer preferences. Goods with close substitutes tend to have more elastic demand because easy to switch. Small increase in price of butter (margarine price is fixed) --> quantity of butter sold to fall by large amount.

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