Psychology CH

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Department
Psychology
Course
PSC 1
Professor
Anjali Mishra
Semester
Fall

Description
CH8 Social Norms 11/05/2012 Conformity: changing one’s behavior or belief as a result of real or imagined group pressure Compliance: outwardly goin along with the group while inwardly disagreeing Obedience: compliance with a direct command Acceptance: Believing The Milgram Paradigm – Obedience Study Shock administration 2/3 shocked to full extent Conclusion : obedience is more a function of the situation than of the personalities of participants Key to Obedient behavior doesn’t lie in pent­up aggression, but more in nature of people’s relationship to  authority Stanford Prison experiment Philip Zimbardo Prisoners became distressed, helpless, and panicky Guards became brutal/aggressive WHY DO PEOPLE OBEY? Entrapment: gradual process in which individuals escalate their commitment to a course of action to  justify their investment of time/money/effort Social Cognition: Social psychology concerned with social influences on thought/memory/perception  and other cognitive processes How social environment influence perception/belief/values How people’s perceptions of themselves and others affect their relationships Attribution Theory: People are motivated to explain their own and other people’s behavior by  attributing causes of that behavior to a situation or disposition Attribution Situational Dispositional (may lead to) Fundamental attribution error SELF SERVING BIASES 1. choose most flattering attributions of our own lapses 2. bias that we are better, smarter, and kinder “Holier­than­thou effect” 3. Bias to believe the world is fair “Just­world Hypothesis” Attitudes: Belief about people/groups/ideas/activities Explicit attitude: conscious, shape our conscious decitions/actions Implicit: unconscious—my influence our behavior Familiarity effect: Tendency of people to feel more positive toward something/someone that they are  most familiar with Validity effect: Tendency to believe in a statement because it is repeated many times Persuasion: Trying to change someone’s attitude/behavior “Brainwashing” coercive persuasion—a person would change beliefs without noticing… Indoctrination: Subjected to entrapment Person’s problems are explain by one simple attribution Offered new identity and promised salvation Person’s access to disconfirming info is controlled Groups/Individualistic BEHAVIOR 11/05/2012 We all have a need to belong Seen in young children Conformity: taking actions or adopting attitudes as a result of real or imagined group pressure Asch experiment (1965)­ examined what would people do when a group unanimously contradict an  obvious fact WHAT PREDICTS CONFORMITY When there are 3/more people  model behavior Conformity is reduced if the modeled behavior is not unanimous Conformity is enhanced by group cohesion Higher status  of those modeling the behavior, the greater l
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