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Textbook Notes for Townsend Donald

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UDBUAD301Townsend DonaldFall

BUAD301 Chapter Notes - Chapter 1: Sales Promotion, Marketing Mix, Total Quality Management

Seller also has needs: profit, remain in business, pride, etc. Products are sold to satisfy both consumer" and marketers" needs. Definition: the activi
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UDBUAD301Townsend DonaldFall

BUAD301 Chapter Notes - Chapter 2: Perfect Competition, General Agreement On Tariffs And Trade, Franchising

Greenhouse effect: pollution of carbon dioxide/other greenhouse gasses. World trade: the flow of goods and services among different countries (total va
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