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Textbook Notes for Kreshel

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UGAADPR 3120KreshelSpring

ADPR 3120 Chapter Notes - Chapter test 1 textbook notes: Frequency Distribution, Media Mix, High Visibility

OC110462811 Page
4 Apr 2017
Time of year affects media costs, media effectiveness, and consumers" buying patterns. Marketing perspective-you want to understand when the brand is p
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