Exams are coming!
Get ready with premium notes and study guides!

Textbook Notes for Sharma

  • 9 Results
  • About UGA
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 9: Opportunity Cost

OC12221602 Page
10 Jun 2018
0
Chapter 9 balancing demand and productive capacity. The resources or assets a firm can employ to create goods and services. Ex: physical facilities/equ
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 12: Customer Relationship Management, Net Present Value, Switching Barriers

OC12221602 Page
10 Jun 2018
0
Chapter 12 managing customer relationships and building loyalty. 3 components: high satisfaction, high likelihood to repurchase, high likelihood to rec
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 8: Information Processing

OC12221602 Page
10 Jun 2018
0
Chapter 8 designing and managing service processes. Technique for displaying the nature and sequence of the different steps in the delivery service to
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 14: Mystery Shopping, G1 Phase, Internal Communications

OC12221602 Page
10 Jun 2018
0
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 1: Information Processing, User Friendly

OC12221603 Page
8 Mar 2018
0
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter Notes - Chapter 10: Servicescape, Unconscious Cognition, Color Theory

OC12221602 Page
10 Jun 2018
0
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter 13: CHAPTER 13

OC12221602 Page
10 Jun 2018
0
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter 2: Chapter 2

OC12221603 Page
8 Mar 2018
0
View Document
UGAMARK 4500SharmaSpring

MARK 4500 Chapter 3: Chapter 3

OC12221602 Page
8 Mar 2018
0
View Document

Textbook Notes (280,000)
US (110,000)
UGA (800)
MARK (60)
Sharma (9)