Chapter Four.docx

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Communication Studies
Course Code
COM 202

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Caitlyn Marks Chapter 4 I) Chapter 4 discusses how vital the introduction and conclusion can be to a speech as well as how a fully detailed outline can prepare you to speak. II) The introduction is the place where we want to capture the audience’s audience and convince them to keep listening. There are many ways to do so, but I’ll be covering the ones I find the most effective. A) A joke seems like a fun way to gain attention, but take an edge of caution. 1) Be careful to make sure the joke couldn’t be construed as offensive to anyone. Nothing turns someone away from listening than being offended within the first few seconds. B) A brief story relating to the subject gives the topic a more personal feel. 1) If the speaker is able to connect their central idea with their life, it shows the audience the topic is meaningful to them. 2) While talking about the negative effects of smoking, a speaker may begin with a story of how they lost someone because they refused to quit. C) A rhetorical question gets them thinking. 1) This is a more interactive approach and the listener is able to have their own opinion while learning if the speaker is with them or against them along with an explanation. 2) In a speech for gay marriage, a rhetorical question to begin with is “What is love?” D) Starting with a surprising statement compels the audience to listen in order to learn more. 1) When the first thing out of the speaker’s mouth startles you, you’re hanging on their every word to discover how they came to that conclusion. III) As well as the introduction, a good conclusion is mandatory. When we’re done speaking we want to wrap up our main points and leave the audience with the central idea or e
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