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Textbook Notes for Shana Meganck

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VCUMASC 210Shana MeganckSpring

MASC 210 Chapter Notes - Chapter 3: Corporate Communication, List Of Recognized Higher Education Accreditation Organizations

OC13390222 Page
2 Feb 2017
2
Ethics and values: ethics: how one should behave, values: how one does behave, pr professionals are expected to use ethical approaches, persuasive tech
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VCUMASC 210Shana MeganckSpring

MASC 210 Chapter 1-2: PR Chpt 1&2notes

OC13390223 Page
7 Feb 2017
1
), draft news releases, maintain cooperative relationships with the media: pr managers: review/write news releases, sponsor cooperative events, clarify
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