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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 13: John Peter Zenger, Patriot Act, New York Journal-American

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Roots of american free speech: 1733- john peter zenger case. Zenger"s new york journal accused ny governor of corruption, governor had zinger thrown in
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 7: United Fruit Company, Reginald Fessenden, David Sarnoff

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Also came up with the ideas of royalties for artists. Held many radio patents to communicate with ships carrying fruit. Storing sound: 1877: edison inv
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 3: Rupert Murdoch, News Time, Film Studio

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Controlling all aspects of a media project, including production, delivery to consumers in multiple formats, and the promotion of the product through o
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 1: Media Play

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Terms: disruptive- how does one thing have an impact on another. What is communication: how we socially interact at a number of levels through messages
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 8: Motion Picture Patents Company, Eadweard Muybridge, Edwin S. Porter

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Early movie technology: 1877: eadward muybridge, 1894: thomas edison opens first kinetoscope parlor, 1890s: lumiere brothers invent potable movie camer
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 9: Vladimir K. Zworykin, Cathode Ray Tube, Turner Broadcasting System

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1922: diagrams plans for television at age 16. Rca attempted to promote its own vladimir zworykin as inventor of tv. 1947: farnsworth television patent
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 10: Darpa, Bob Kahn, Packet Switching

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Arpanet: problem- can we maintain military communication after nuclear war, pentagon"s advanced research projects agency, project was a partnership bet
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 12: John D. Rockefeller, George Creel, Opinion Leadership

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Public relations: the management function that establishes and maintains mutually beneficial relationships between an organization and the publics on w
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 11: Quaker Oats Company, Public Service Announcement, Adwords

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What is advertising: any form of non-personal communication about an organization, product, or service, or idea by an identified sponsor. People in the
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 4: Rotary Printing Press, Scriptorium, Oracle Bone Script

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3500 bc: writing originates in egypt or mesopotamia: earliest writing was pictographs and ideographs; symbols that stand for ideas, approx. 2000 bc: ph
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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 6: The New-England Courant, New York Journal-American, Yellow Journalism

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WVUJRL 101AllFall

JRL 101 Chapter Notes - Chapter 5: The Saturday Evening Post, Mathew Brady, Upton Sinclair

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The power of words and images: what is a magazine, 1704: daniel defoe founds the reviews, considered first magazine, 1740: competition between ben fran
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