Psychology 2135A/B Lecture Notes - Lecture 11: Cognitive Psychology, Psychopathology, Media Bias

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Fast, requires little to no effort, no sense of voluntary control. E. g. , happens without us intentionally meaning it to happen. E. g. , making a disgusted face at something gross. Slow, requires attention, subjective experience of agency. E. g. , focusing on someone"s voice in a crowded room. Substitute availability - the ease with which things come into mind - as an index for frequency (also for importance) Substitute similarity as an index for probability (or category membership) Want to estimate the size of a category or how frequent an event is, but instead report an impression of the ease with which instances come to mind. E. g. , coming up with 12 times vs 3 times when i used by bicycle. 12 times will seem like i use my bicycle less than 3 times. The psychopathology of everyday things *read before tuesday. Bring an example of a poor design from your life.

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