SMG SM 131 Study Guide - Quiz Guide: Double Taxation, Treatment As Prevention, Bc Partners

• School: Boston University
• Department: School of Management
• Course: SMG SM 131
• Professor: Kabrina Chang

Document Summary

Readings: jennings, case 8. 9: ford pinto, p. 516-523. Gas tank placement- less crash resistant above 20 mph, explosive tendencies, innante engineering law, customers were dying as a result, severe burns. Could either ix it for mil or leave alone for mil. Lee iacocca=> vp of ford at the ime; saw a change in the industry. Japan and germany were making small cars. Made a small american car to be compeiive. The ixes to the car could have been made at roughly per car. Ford put the price of a human life at ,000. This included medical costs, legal and court fees, employer losses, funeral, and etc. Ford didn"t take into account the social or reputaion hits they would take. Issued a recall in 1996 on 8. 7 million vehicles as a result of the joint invesigaion of the naional highway traic safety administraion. Ofered to replace the switches free of charge.