ACCT 3221 : Sports Marketing Final Karam
Document Summary
See things before they happen with trends in marketing. ***sec network was on the internet 3 years before any other conference was. Within 10 seconds of looking at someone you can know 70% of who someone is if you got to see them for an hour. Personal branding formula time it take for an image to be created. Blank to see if people are listening: 7% the brand is too you understand nothing. Emotional impact you have on someone to where they like you enough to support you and your brand. In negotiations, whoever has the best ? wins. If you dont have this, find someone who does. Likeability a football player rick jean francois came to the conclusion that he was one mean dude simply because he passed him on the stairs and thought he looked mean information. --when its compromised, companies no longer want to be associated with the celebritys personal problems or drama.
