PSYCH 360 Midterm: Exam 3 Study Guide:

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Eye of the storm video (blue eyes/brown eyes) Riceville, iowa shortly after assassination of mlk, 3rd grade school teacher jane elliot got kids to discriminate based on eye color, and beleive it within 15 minutes, and reverse the roles the next day. Cialdini"s compliance tactics (what they are and why they work) Commitment/consistency: if people commit, they are likely to do it ( or they might experience cognitive dissonance) Social proof: people do what they see others do. Authority: people listen to figures of authority. Liking: more likely to do something for someone you like. Scarcity: if people think something is running out they will want to do it more. Conditions for reducing prejudice through contact construal processes and biased assessments. Equal status, personal/informal interactions, contact with multiple members rather than. 1, mutual interdependence: superordinate goals, existing norms must favor group equality. Ask for more than you want, so original request doesn"t seem like a big deal.

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