BCOM 201 Study Guide - Midterm Guide: Electrodermal Activity, Personalization, Stereotype
Document Summary
Stimuli cantor says there are three categories of stimuli that recur in media content that usually result in fear responses in real life. Noncognitive: what are the functions of mass media in a democracy? (we talked about eight of them. ) Personalization, fragmentation, dramatization, normalization: we said that tv news can frame issues in one of two ways, episodically or thematically. Thematic framing causes audiences to associate social problems with societal and government responsibility rather than individuals: what is the spiral of silence? . When voters perceive them to be fair and when they focus on issues that are important to voters: when we studied media effects on health we learned that researchers looked into four types of product categories. Health-related information: when it comes to the effects of stereotyping in media historically blacks and other minorities have been cast in roles that specifically call for a minority character.
