HD FS 312W Lecture Notes - Lecture 24: Binge Drinking, Apache Hadoop
26 Oct 2016
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Loading questions: set you up to give a particular response. Because of phrasing of the question: examples: Do you favor eliminating wasteful spending in school budgets? . Implies that you binge drank in the past: sometimes: People have biases: sensitive topics influence answers, examples: What are your feelings toward littering? : answers are not always: Emphasize that no one will judge them. It seems okay for them to think the same way that other people think. Do you agree that people use social media too much nowadays? . Forced choice question: write down 2 phrases. Contrasting phrases: participants pick which one they agree with more. Response sets: tendency to give the same response without thought. Catch people who were answering the same response for all questions. Instead of reading all of the questions thoroughly and answering them accurately. Impossible questions: difficult to answer accurately, example: How many times have you had sex in the past year? .
