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Class Notes for STC 114
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STC 114 Lecture Notes - Lecture 7: Independent Music, Facial Tissue, Marketing Myopia
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5
68
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STC 114 Lecture Notes - Lecture 14: Miami Herald, Media Planning
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2
38
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STC 114 Lecture Notes - Lecture 17: Loyalty Program, Mass Distribution, Loyalty Marketing
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4
39
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STC 114 Lecture Notes - Lecture 8: Fear Appeal, Aircraft Hijacking, Soft Sell
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3
33
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STC 114 Lecture Notes - Lecture 11: Media Planning, Branded Content, Guerrilla Marketing
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3
35
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STC 114 Lecture Notes - Lecture 12: Time Shifting, Product Placement, Local Tv Llc
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6
37
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STC 114 Lecture Notes - Lecture 4: Opinion Leadership, Subliminal Stimuli, Selective Perception
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4
78
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STC 114 Lecture Notes - Lecture 3: Public Service Announcement, Energy Brands, Sexual Attraction
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28
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STC 114 Lecture Notes - Lecture 1: Nielsen Corporation, Out-Of-Home Advertising, Product Placement
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35
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STC 114 Lecture Notes - Lecture 2: Muscle Car, Advertising Mail, Machismo
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40
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