MUSC 2150 Lecture 11: Lecture 11

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There were very few labels in the 70s. At this point, most independent labels had been swallowed up by major players in the industry. The main genre of music promoted by these major labels was rock music. The industry was not about creating art, but solely for creating profit. Labels would sign older, proven groups to lengthy contracts to produce consecutive successful albums (led zeppelin, the rolling stones) This ideology led to a homogenous sound in the music market (similar to the tin pan. Mainstream rock made up 80% of the music released and was known as corporate roc -rock music created solely to make music. Concurrently, there was also an increase in record pricing (extra ) which was highly criticized by the public. The public came to portray major labels as corporate fat cats. Despite the public discontent, corporate records still sold well. At this point in time (1971), high-fidelity (hi-fi) cassette tapes were accessible to the.

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