PSYC 217 Lecture Notes - Lecture 9: Stanford Prison Experiment, Likert Scale, Demand Characteristics

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Presenting your participants some sort of materials that are suppose to influence the responses. Ex: using music to affect participants" mood. Make participants believe they"re in the situation. Ex: deception; use confederates to make participants feel excluded in a social exclusion study; stanford prison experiment is a very elaborated staged experiment. Cons: can be difficult to proceed as planned. For researchers to ensure the manipulation work. Ex: playing violent videos games and ensure that people see one as non-violent and another is violent. Od of outcome variable/quantitative measures (turning everything into numbers and researchers are measuring the numbers) Participants" explicit attitudes, judgements, thoughts, or characteristics. Ex: what are you thinking about right now. For which you are proving the participants all the possible response questions. Allow them to indicate how they feel. From strongly disagree to strongly agree (1-5) If you use very few numbers, you will lose a lots of sensitivities from participants.

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