05 Personal Branding.docx

1 Page
166 Views
Unlock Document

Department
Communication, Culture and Technology
Course
CCT356H5
Professor
Michael Jones
Semester
Winter

Description
05 Personal Branding Pitfalls of Business Execution  Complacency o No room for pride and ego o No dreaming about success or rewards o Focus on the issues; knowledge will win o Success comes from hard work and not high hopes  Lack of Money… o Don’t be a shopaholic; don’t squander investors’ money o Spend cheap where it doesn’t matter  Product Insufficiency o SWOT your product o Change it up; don’t married to it…pivot o Get criticism (negative = construction) o Avoid scope creep; but experiment o Make sure it works, and delivered on time  Strong Competitors o Know the small players; meet big competitors o Study the 5Ws of their marketing strategy o Read history; read about great leader o John associations, forums, blogs, newsletters o Define your niche  Suppliers & resources o Strict evaluation of your resources; people, suppliers, tools o Have a back-up resource o Make them your ‘partners’  Personal Negligence o Evaluate your leadership o Rely on your staff; delegate and train o Get good mentors and advisors, family, friends o Manage your day; time is against you o You get 10
More Less

Related notes for CCT356H5

Log In


OR

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


OR

By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.


Submit