BUS 082 Lecture Notes - Lecture 4: Customer Satisfaction

• School: College of The Sequoias
• Department: Business (BUS)
• Course: BUS 082
• Professor: gradin

Document Summary

Paradigm: way of thinking, how you look at something. Because of the internet and heavy competition. Some investors only invest in socially aware companies. Fix it before it becomes a problem, saves money avoids going to court. Of a quality that is expected and service. You can compare these things to figure something out. You want to know what show to advertise your product on based on who is watching. Changes in demographics create both threats and opportunities for organizations. If you are a customers move to hotter areas you would make less coats and more lightweight clothing. Look for changes in the makeup of your customer makeup. When you look at the way jeans have changed that shows. It used to just be laborers but then it became popular. The growing number of single parent families. Old people are the richest people, but social security is a debated issue. By 2050 it"s going to increase to 26%.