DANCEST 805 Lecture Notes - Lecture 11: Competitive Advantage, Yield Management, Continual Improvement Process
Document Summary
Chapter 10: sales and operations planning (aggregate planning) "bricks and mortar" & major process choice decisions. Planning done at very high level (quarterly or yearly) Strategic planning= takes place at the highest levels of the firm, addressing needs that might not arise for years into the future; least amount of specific info; greatest degree of flexibility. Tactical planning= covers a shorter periods (12-24 months out), although planning horizon may be longer in industries with very long lead times (e. g. engineer-to-order firms); fills gap between strategic planning and detailed planning. Detailed planning and control = covers time periods ranging from weeks down to just a few hours out; usually few if any, options for adjusting capacity levels. Differ in time frame covered, level of planning detail required, degree of flexibility managers have to change capacity. Indicates how organization will use its tactical capacity resources to meet expected customer demand (e. g. size of workforce, inventory, nr.