FTT10101 Lecture Notes - Broadcast Network, Basic Channel, Video On Demand
14 Oct 2016
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Document Summary
Culture industry: an industry that mass-produces cultural goods for financial gain. Meant to distinguish these arts from the high arts, which are not intended for financial gain (art, opera) Shows are meant to entertain the masses, but the main reason is to make money the financial support comes from advertisements and subscription fees. Bottom line for the existence of television= to make money (advertisements and subscription fees) Industry analysis: exploration of the economic conditions supporting the media industries and how those conditions can affect the forms film and tv shows take, advertising pays for broadcast network television. From beats to arcs= industry analysis with formal analysis of structure explaining how the economics of television work network television shows support both audiences and advertisers. Different economic models in television: only true networks are the broadcast networks, basic cable channels= basic bundles that are ad supported networks, premium cable channels= additional subscription to the basic channel package.
