PSY 341 Lecture Notes - Lecture 4: Subtyping, Northern Ireland, In-Group Favoritism

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Our need to understand and anticipate the behaviors of others. Our cognitive system is limited; thus, cannot process all the available information simultaneously. They are most immediate and obvious features. These categories have a strong influence on our interpretation of other information about a target person. Provide a more specific category for an individual. Process whereby a new category is created to accommodate stereotype-inconsistent members of a group about which one holds negative stereotypes. Examined how one"s goals or motivation influence categorization and subtyping. Dv: how they categorized the woman in a video. Measured how participants characterized a chinese woman in a short vide o. Found reaction time was much shorter when chinese woman was eating with chopsticks vs. putting on makeup. Ingroup: a group we identify with and belong to. Outgroup: a group with which we do not identify. Groups formed on arbitrary or random criteria. A group of people standing in line at a bus stop.

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