ECON 111 Chapter Notes - Chapter 7: Economic Surplus, Demand Curve, Market Power

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20 Apr 2016
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Chapter 7 consumers, producers, and the efficiency of markets. Welfare economics - the study of how the allocation of resources affects the economic well being. Markets are usually a good way to organize economic activity principle applies here. Looking at the benefits buyers receive from participating in a market. Consumer surplus - the amount a buyer is willing to pay for a good minus the amount the buyer actually pays for it. Willingness to pay - the maximum amount that a buyer will pay for a good. Using the demand curve to measure consumer surplus. Marginal buyer - the buyer who would leave the market first if the price was any higher. The area below the demand curve and above the price measures the consumer surplus in a market. The concept of consumer surplus is to make a normative judgement about the desirability of market outcomes.

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