HIST 2057 Chapter : The Day Most People Missed Before Spring Break -- Consumer Society
Document Summary
3 million sold: no cars manufactured in wwii and none bought during the great depression, between the end of the war and 1960 there were probably 25 million cars sold. No such thing as malls or shopping centers, you go downtown to buy things: fake downtown in baton rouge is perkins row, henry ford of homebuilding william levitt. Goes out and bulldozes trees and brings in pre-fabricated houses that can be built. Things are included like refrigerators and washer and dryer and an electric stove. First kind of experience to emerge is a shopping center, all the stores are lined up but not enclosed. Abc, cbs and nbc: programs were very generalized and from the start tv was a medium for advertising, commercials show how you"re supposed to be living or what you"re supposed to be doing. Tv shows are a lot like the advertisements in the sense that they also show.
