PSY 100 Chapter Notes - Chapter 4: Superior Temporal Sulcus, Multisensory Integration, Stimulus Modality

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Involves combinations of senses that allowed for that experience. Should come at no surprise that at some point, information. Every sense of information has the potential to influence how we interpret from each of our senses will become integrated information from another, a process called multimodal perception. Ironically, we are actually responding more strongly to multimodal stimuli in comparison with the sum of each single modality together, an effect called the multisensory integration superadditive effect. This can clarify how you can still hear what friends are telling you at a loud concert, so long as you can get visual signals from hearing them talk. If you were in a caf to have a quiet conversation, you probably wouldn"t need such additional signals. Indeed, the inverse-effectiveness principle states that if the initial unimodal stimulus is good enough, you are less likely to benefit from additional signals from other modalities (stein & meredith, 1993).

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