KXB102 Lecture 3: KXB102- Lecture- week 3
4 May 2018
School
Department
Course
Professor
KXB102- Week 3 LECTURE
Global Entertainment, Local Tastes
Global Village/ Imperialism
Globalisation
Some key terms:
-format
-bible
Global- local tensions
Developing a critical vocabulary to recognise, understand, and explain phenomena related to
global entertainment.
-How do industries, societies, and individuals negotiate external global forces against local
differences?!
\
-How do these processes present unique challenges and opportunities for global entertainment
professionals?
Global Village: the shift from an individualist, fragmented society to a global collective identity, with
a “tribal base”.
explicity links globalisation to new media and communication technologies
-hints at complex connectivity
-hints at potentional for global empathy
struggles to account for power and difference
Imperialism: process in which one nation’s economy and culture dominates another’s
helps make visible th
e “uneven” nature of globalisation
assumes national cultures are homogenous, autonomous, and self evident
More complications:
Audiences are not dupes
Audiences prefer domestic entertainment
Foreign entertainment
Globalisation: Process by which an international entertainment product is adapted to suit local
tastes and practices.
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Developing a critical vocabulary to recognise, understand, and explain phenomena related to global entertainment. Global village: the shift from an individualist, fragmented society to a global collective identity, with a tribal base . explicity links globalisation to new media and communication technologies. Hints at potentional for global empathy struggles to account for power and difference. Imperialism: process in which one nation"s economy and culture dominates another"s helps make visible th e uneven nature of globalisation assumes national cultures are homogenous, autonomous, and self evident. Globalisation: process by which an international entertainment product is adapted to suit local tastes and practices. Recognises the growth of global entertainment industries and the resilience of local cultures. Allows us to see how the universal/global and particular/local co-exist eg. mcdonalds- key example of globalisation. Bible: total set of written information and instructions for adapting a television format. Format consultation: on-the-spot mentoring and advisory service provided to a new licensed adaptation of a format.
