Class 3 9/26/2012 10:49:00 AM
Dimensions of culture
Monochromic are more concern about productivity
Polychronic tend to be more concerned with relationship
Short term: compensation in the short term, I want to see productivity in
the short term. For example, Canada US
Long term: they are more patient, more willing to wait until something
-Circular: Latin people polychronic
Driver orientation for individuals:
-Societies that are focused in the present: latin societies, willing to sacrifice
the future for the present
-Societies that are oriented with the past: when similar decisions were made
High context: very indirect. Japanese. Observe more around the situation
more complex to communicate with someone from high context. High
context u need to use a lot of elements! Pay attention to symbols, colors,
anything but verbal?
Low context: direct and verbal, Germany etc
Hofstede 5 dimensions!
Comparison: hofstede VS Globe project
Hofstede interviewed thousands of IBM employees around the world and he
made a conclusion that there are 5 categories of societies.
Low power distance means there is more equality whereas high power
distance, status matters hierarchical society Rely too much for the traditional trading partner: the US! , no pressu