COMS 4502 Lecture Notes - Lecture 4: Content Curation, Curate, Scale-Invariant Feature Transform
6 Oct 2016
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October 5th lecture curating content to tell a story. Redbull is excellent at curating content in order to create brand identity. They bring things together to tell a story. To pull together, sift through, and select for presentation, as in music or website content. The need for great content curators has never been more urgent. There are simply too many social networks, news feeds, emails, and infographics putting demands on your time and attention. By linking to useful and credible sources you provide a valuable service. You enable readers to learn more and big deeper. How to be a great content curator: content curation is personal, has an identity/ voice, bring value in time or information, offsets promotional content, should not take you all day to do. A way for communicators to integrate social media into copy. You can: curate social networks to form a narrative, pull content from twitter, facebook, youtube, instagram,
