SOCI 1002 Lecture Notes - Lecture 11: False Balance, Personalization, Timesdaily
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The products (movies, tv shows, news, adverts) content. Analyzing the product made from different companies (content analysis) Media - feb 28, march 2 - lectures 11, 12. The danger of reification turning something abstract into something concrete or thing-like. Media is plural not singular and monolithic. Heterogenous not homogenous (its comprised of and refers to many things not just one thing) Media is crucial source of information and knowledge of the world. Huge producer of culture culture products- rep and portrayal. Media as an industry economic ownership and cultural production. Media and independent thinking exposed to a variety of competing viewpoints, ideas, values, perspectives. Is a relatively coherent set of interrelated beliefs about society and people in it. The idea that it is solely (cid:271)ecause of a(cid:374) i(cid:374)di(cid:448)idual(cid:859)s actio(cid:374) a(cid:374)d efforts that create success of failure. Deflects attention away from how structural inequality operates in society.