CMST 1A03 Lecture Notes - Lecture 14: Mark Zuckerberg, Social Forces, Internet.Org
22 Mar 2016
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Document Summary
Chapter 6 - communicaion technology and society: theory and pracice. Technology is a value-neutral tool not bad nor good. Tech naturally contributes to meeing social goals someone has, not being highly criical not looking how technology changes the foundaions of society. Development/progress facilitated by technology what are the best technologies one can use, or can we work with others to create. How can i beter drink water? create a tool to drink water from, cip. Difusion of innovaion (rogers, 1995): how an innovaion gains acceptance and is majority adopted by society: innovators. People who constantly get the new iphone, programmers, engineers: early adopters. Consumer perspecive, leading a way to forward thinking, no risk gets the new iphone, gets neflix: early majority. Thinks about pros and cons, what are the review ta abiutjt, s: late majority, laggards. Don"t like learning new things, age can be an issue.
