PSYCH 2H03 Lecture Notes - Negative Priming, Mental Chronometry, Parietal Lobe
12 Jan 2014
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Chapter 4: attention: experimenter 1 stopped a pedestrian on the quad (cornell), to ask for directions. Two people carrying a door walked through the conversation. Experimenter 1 changed places with one of the door carriers (experimenter 2), and carried on the conversation. When told, this is a psychology experiment about the things people pay attention to in the real world. But sometimes attending/searching is difficult! Processing capacity & selective attention: bottleneck metaphor. How do we control it: broadbent (1985) early selection. Treisman (1964) attenuation theory. Task 1: full report on everything seen. Task 2: partial report on what was seen. Therefore, you either report top, middle, or bottom row. Can"t remember the unattended info at all. You aren"t deaf to the unattended channel. You can tell: human or not, male or female etc. You can report low level perceptual info if you are asked about it. You name is always primed for you, activation baseline is high.
