ENTR 2301 Lecture 1: Problem Discovery Research

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Tell me about the last time you experienced losing your friends in a crowded environment?. What was hard about being put in this situation? . What do you currently do to fix this problem? . How often do you need to solve the problem? . How much do you currently pay to solve the problem? . Where do you currently find information about this problem? . Target customer demographic: 18-35 year olds who often go to clubs, concerts, festivals, raves, and other crowded events. Description: a frequent bar attender who occasionally goes out to the club. I guess it was at cowboys for my friends birthday. Some people went to the bathroom some went to dance. I started walking around the joint to see if i could find everyone. Just uncomfortable being alone in such a crowded place b. ) The last time i experienced losing my friends in a crowded environment was at a club in.

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