BUSI 3310 Lecture 38: Group Size, Diversity and Norms

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Refers to characteristics of the stable social organization of a group or the way a group is put together. The most basic structural characteristics along which groups vary are size and member diversity. Other structural characteristics are norms, roles, status, and cohesiveness. The smallest group consists of two persons: most work groups, usually have between 3 and 20 members. Inhibition regarding participation can also increase among many group members as group size increases. Individual members identify less easily with the success of larger groups. Large impact on the functioning of work groups and interaction patterns. More diverse groups have a greater difficulty communicating effectively and becoming cohesive, but once they do develop, they can be just as cohesive and productive as non-diverse groups. Can sometimes perform better on certain tasks. Diversity in educational background and functional specialty enhances team creativity and innovation because a wider variety of ideas are considered.

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