Public Administration - Municipal OBR250 Lecture 5: 5 - 3

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By providing training, flexible work, peer recognition, autonomy, and open communication, telus corp. now has one of the most engaged workforces among companies worldwide of similar size and workforce mix. The forces within a person that affect the direction, intensity, and persistence of voluntary behaviour. Persistence -- amount of time effort is exerted. Direction goal towards effort is directed. Focused, intense, persistent, purposive effort toward goals. Hardwired brain activity (neural states) that energize individuals through generation of emotions to correct deficiencies and maintain equilibrium. Prime movers of behaviour -- activate emotions that put us in a state of readiness. We channel emotional forces toward specific goals. Goals formed by self-concept, social norms, and experience. Seven categories five in a hierarchy -- capture most needs. Lowest unmet need is strongest -- when satisfied, next higher need becomes primary motivator. Main problem: needs hierarchy is unique to each person, not universal.

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