ANTH 331 Lecture Notes - That Face, Masculinity, Abercrombie & Fitch
Document Summary
Notes from in class movie the codes of gender. What does the film suggest about what these differences say about our gender roles in our culture?? (ie: how they are supposed to be) Knowing someones sex ( male or female ) is fundamental to our social interaction with them. We live in a visual culture (ex the way someone walks manly vs girly) Erving goffman ( studied what advertising really tells us about ourselves and was of the opinions that gender identification is not natural) The idea that we live in a 2 sex 2 gender society and that each sex is distinguished by their characteristics. Gender display: acting how our gender should , how we move, how we communicate . What the normal ads tell us about ourselves: examples, women and men"s hand in relationship to the items the are showcasing.