COMS 473 Lecture 3: COMS 473 - Lecture 3

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Was a french jesuit; marxist and postmodern undertones. Rejects individuality; individual acts as a surface for influence to interact; v postmodern. The infrastructure is already there, the consumer just alters it slightly. Argument: when you look from above, you have control of the view, but when you are amidst it, you can take in the full picture. Cannot experience the full story, unless one takes all of the shortcuts, and alternative routes. The presence and circulation of a representation () tells us nothing about what it is for its users. p. 546. Despite the focus on everyday creativity, de certeau regards the individual as a locus in which an incoherent (and often contradictory) plurality of such relational determinations [economic, social, psychological, cultural] interact. Individuals operate within a system that also produces them as subjects. Like law (one of its models), culture articulates conflicts and alternately legitimizes, displaces, or controls the superior force.

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