AFM211 Lecture Notes - Lecture 11: Gross Margin, Cash Flow

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Whojiami?
We are Jorge and we want to expand a flagship store in downtown Toronto
Want to know if we are financially feasible and if we will be profitable (payback/NPV)
Wat to ko hat’s the ight tie to do it
Want to know the risk (pros and cons)
Want quantitative and qualitative
Options? Yes, to ope o No to ope do’t do it at all, o do’t do it o
Business background:
Opened in 2010
They sell luxury fashion quality dress shirts and now they added more products
They sell online and have MY CITY to have representatives to go face-to-face to customers
Customers are able to see and touch the high-quality products and sales representatives
take body measurements
Want to compete against other top fashion brand
Thee’s o eleat uatitatie information to analyze how much it takes to add a sales
epesetatie. Thee’s also o uatitatie aalsis o ho uh to ak up. Theefoe, its just a
yes or no to a retail store at this point
Stakeholders:
The other business partners
The loan (closely family member of one business partner)
One-time cash flows = investment
Renovations $15k
Renovation contingency $10k
Furnishing $40k
Décor + mannequins $10k
Inventory $32.9k (if its 85% of sales - $27.97)
Inventory = 100 days
COGS = 365 days of sales (Inventory)
100 days of inventory = COGS/365 * 100 days
A/R $0 eause it’s a ash usiess
A/P $7.9k ote: this is ash flo I do’t hae to sped. A/P is a soue of ash. Thee’s aout k of
ieto that ou do’t hae to pay for it when the store first opens
A/P = 24 days
COGS/365 x 24 days
(if its 85% of sales - $6.7)
Lease deposit $6.25k for one month rent
Advertising $40k ($90k-50k that they planned to spend every year)
In total: $146.2k up front cost to launch the store
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