ECON220 Lecture 4: Economics Chapter 4

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Economics Chapter 4:
Elasticity of Demand:
Measures the responsiveness of demand to a change in price of the commodity, a
change in income, and a change in the price of other related commodities
o For example: If the price of the commodity goes up by 20%, will the quantity
demanded increase by 20%, by less than 20%, or by more than 20%
o If income goes up by 15%, will the demand for the good increase by 15, by less
than 15, or by more than 15%
o If the price of cars increases by 30%, will the demand for tires increase by 30%,
less than 30%, or more than 30%
o If the price of oil goes up by 25%, the demand for natural gas increase by 25%,
less than 25%, or more than 25%
Forms of Elasticity of Demand:
1. Price of elasticity of demand (Ep)
2. Income of elasticity of demand (EY)
3. Cross elasticity of demand (Exy)
Price of Elasticity of Demand
Measures the responsiveness the quantity demanded to a change in the price of the
commodity
Ep= % change in the quantity demanded/ % change in the price of the commodity
Range of results for Ep
1. If Ep=1, it is the uita pice elasticit of dead eaig… % chage i uatit
demanded is exactly = to the % change of the price of the commodity
2. If 0< Ep<1: inelastic price of elasticity of demand % change in quan dem is less than
the change of the price of the quan
3. Greater than 1 but less than infinite we end up with elastic price elasticity of demand
eaig… % chage i ua deaded eceeds the % chage i the pice of the
commodity
4. If Ep= 0: Perfectly inelastic price elasticity of demand quan demanded will not respond
to a change in price
5. Ep= to infinite: Pefectl elastic pice of elasticit of dead … Meaig ua deaded
can change without changing the price (Small change in price can be a big price in
demand)
Perfectly Inelastic Demand Curve
Factors Affecting Prices Elasticity of demand
1) Price of more elastic demand of demand or commodity is more elastic given the
available of close substitute of the commodities
a. P Increases, Q Decrease and becomes more
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Document Summary

If income goes up by 15%, will the demand for the good increase by 15, by less than 15, or by more than 15% If the price of cars increases by 30%, will the demand for tires increase by 30%, less than 30%, or more than 30% If the price of oil goes up by 25%, the demand for natural gas increase by 25%, less than 25%, or more than 25% Forms of elasticity of demand: price of elasticity of demand (ep, income of elasticity of demand (ey, cross elasticity of demand (exy) Price of elasticity of demand: measures the responsiveness the quantity demanded to a change in the price of the commodity, ep= % change in the quantity demanded/ % change in the price of the commodity. Price elasticity of demand and total revenue: p x the number of units sold at that price, tr= pxq. If price elasticity of demand is unitary (ep=1)

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