FINE209 Lecture Notes - Lecture 1: Norman Rockwell, Robert Rauschenberg, Kitsch
1 Feb 2015
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Document Summary
Advertising is such a distinct part of our present day culture. Consumerism is very much a part of our society to the point where commercialism is embedded into our everyday lives and there is no distinction between art and life. Right after world war ii was mass consumerist inception. The idea that the middle classes were all structured within a similar way of living and thinking had formed, through media occupying every industrialized nation. The american dream had allowed everyone to afford roughly the same possessions; such as televisions, newspapers and radio, which all feeds through similar information, and in turn changes the way we think and effects what we buy. The theme of my exhibition is encompassed around that of which advertising has come to be, and the way of which it had formed through mass culture and kitsch.
