HLTH102 Lecture Notes - Lecture 14: Corporate Social Responsibility, Energy Brands, Participaction
Document Summary
Eating disorders are more prominent among educated young women. Only 5% can keep 10 lbs off over one year. Allestra was used as a fat alternative problem was that it went right through you, no longer use it. Makes you feel like a healthy cook. Doesn"t give same sense of fullness as eating does. Eat the fruit don"t drink the fruit. Amount of water that you should drink comes from the bottled water industry. Sales went down and overall consumption went down about 12% in one year. Coke has an interest in having ppl choose them over pepsi. Trying to get ppl to drink pop for breakfast includes caffeine. Pay to have product inserted into kids movies, Associating the product with a physically active lifestyle. Mexico has the highest consumption, very high obesity rate. To make a diff must focus on all the areas, not just one area or companies will shift attention in another area.