MUSIC140 Lecture 3: Music 140 - Lecture 3
Document Summary
Jan. 1922 28 stations / december 1922 570 stations. Co(cid:374)trolled (cid:271)(cid:455) o(cid:374)l(cid:455) a fe(cid:449) (cid:862)(cid:374)et(cid:449)orks(cid:863) (cid:894)cb , nbc, mutual(cid:895) Network radio begins to change patterns of consumption from regional to national. Expensive one-time purchase (record) vs unlimited content (radio) Why buy records: back then, radio was more like television today. It had music, talk shows, serials, etc: radio also sounded better than records, radio music was all played live, record quality was pretty garbage. It was rather unplayable on the radio: textbook also says that people thought it was disingenuous to play records on the radio. The record industry was concerned needs to find new markets. Ma(cid:373)ie (cid:373)ith: (cid:862)craz(cid:455) blues(cid:863) (cid:894)(cid:1005)9(cid:1006)(cid:1004)(cid:895: first significant recording by an african american artist. Someone suggests a female singer that they know. Everyone was awestruck because that woman was black (mamie smith). I(cid:374)stitutio(cid:374)alized ra(cid:272)is(cid:373) di(cid:272)tated that (cid:271)la(cid:272)ks did(cid:374)"t si(cid:374)g o(cid:374) re(cid:272)ords: ralph peer just (cid:449)e(cid:374)t (cid:449)ith it.