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Shyness Lecture and Social Psychology - March 19.docx

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University of Waterloo
Richard Ennis

Shyness Lecture and Social Psychology Personality - From something to be considered part of our personality, it must has at least two features: 1) attributes that are consistent over time and situations 2) There are individual differences Eg. Shyness - Shyness has two common elements: 1) Trait (person) 2) State (environmental/situational) Trait Shyness - “Personality” variety - 25% of population - Shy across all situations and across time - Severe consequences  Makes it hard to enjoy social events and meeting new people  Inhibits communication, expression and assertiveness  Promotes excessive self-consciousness and self-preoccupation (eg. introversion)  High risk for low self-esteem, loneliness and depression State Shyness - “Garden” variety - 80% of population - Shy in certain situations only (eg. with strangers, people in authority, of opposite sex, when making a public appearance) - Minimal negative consequences and possibly positive consequences (eg. may respond empathically) Psychodynamic View of Personality - Personality as a Conflict - Shyness as a Symptom Behavioural View of Personality - Learned responsive tendency across situation stimuli - Shyness is not a symptom of anything - Shyness is faulty learning in various settings Social- Cognitive View of Personality - Personality as Self-Efficacy – the way you see yourself and your world - Shyness = low perceived self-efficacy, impaired motivation in particular social settings Humanistic View of Personality - Personality as Growth - Carl Rogers view personality as an ongoing, dynamic process of growth - Shyness is a Social Strategy to navigate Trait View of Personality - Personality as Trait Hierarchy - Interested in measuring personality and predicting personality (NOT interested in explaining it) - It is about predicting what a person would do in a different environment to relate to core personality traits - Shyness as Descriptive SOCIAL PSYCHOLOGY Social Influence The ABCs of Influence Attitudes – each person has their own belief set where we have a collection of information about anything we know, whether positive or negative Behaviour – getting you to do something or not Cognition – thoughts, convince us of something Persuasion - Process of trying to get someone to change their attitudes or beliefs about something - Ways of changing attitudes or beliefs are through: 1) An argument 2) Eliminating the negatives 3) Adding some positives - Focus on cognition – getting into someone’s thoughts Central Route of Persuasion - Advertisers address your beliefs and make you think about the product they are promoting. -
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