SOC408 Lecture Notes - Lecture 10: Social Change, Malcolm Gladwell, Making Money

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S&h - ann ducille: toy theory: black barbie and the deep play of difference (1996) Really hard to break tradition (girl/boy toys) Children always choose one toy and project themselves as the toy: wedding day more like wedding night. Children didn"t know anything about body parts as children. Children didn"t look at raggedy dolls and look at the genitalia for gender o: children are given barbie dolls or conditioned to want barbie dolls, they don"t buy, american barbie doll. Look at barbie dolls to look at body parts. Body is desexualized and neutered because it doesn"t have physical sexuality. The shape girls should aspire to be: visual and image. Barbie"s sexuality is just to please others not for herself. Keeping a clean image and stay out of emotional mess of sexuality. Everyone knows it is not a ___, but everyone uses it as an image to represent something. Barbie doll is not just a doll, its ideal of american ideals.

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