ASIA 307 Lecture Notes - Lecture 5: 1997 Asian Financial Crisis, Jay Park, Korean Wave
Document Summary
Korea modernized in 25 years =miracle in the han. Before you can get use to smt, it"s changed. Rapid and analytical westernization, therefore despite minjung cultural movement-> general lack of understanding of tradition. 2 things they worried about-> economy, democratization after 1985-> just did things the western way. Uncritically accepting all the ideas, lack of understanding of the tradition. Problem: how to be nationalistic and be international. Rapid speed of culture change inhibits understanding contemporary culture as korean. Tension between nationalism and lack of knowledge, pressure on k-pop to demonstrate koreanness bc ppl are always wondering what is korean culture. Used to describe korean culture spreading outside of korea after 1997. Post -asian financial crisis consumption was in a nation sarry act (cwiertk 2011: 367) Have to sell 17 mil hyundai cars =28989 from 1 hit movie. A lot of companies continued but not connected to jaebeom. 2009-present: an effective instrument for cultural export and nation branding (lee hye kyung.