COMM 292 Lecture Notes - Masculinity, Femininity

• School: UBC
• Department: Commerce
• Course: COMM 292
• Professor: All

Document Summary

Chp 3: values, attitudes, and diversity in the workplace. Basic convictions that a specific mode of conduct or end-state of existence is personally or socially preferable to an opposite of converse mode of conduct or end-state of existence. Goals that individuals would like to achieve during their lifetime. The study of moral values that guide our behaviour between right and wrong . Identified 7 general moral principles: : dignity of human life, autonomy, honesty, The extent to which a society accepts that power in institutions and organizations is distributed unequally: high power distance = inequalities in wealth/power and is widely accepted. The degree to which people prefer to act as individuals rather than as members of groups: masculinity vs. femininity. The extent to which the culture favours traditional masculine work roles of achievement, power, and control or sees little differentiation between male and female roles: uncertainty avoidance.