GEOG 122 Lecture Notes - Lecture 4: Commodity Fetishism, Supply Chain, Asteroid Family

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To know about the lives of those who make the commodities you consume. Ian cook: why it"s more than just what it is. He aims to unsettle you in his writing in order to mirror what you have to do to unsettle commodities (to show they are more than what they are). Its analysis shows that it in reality a very queer thing. A commodity is a mysterious thing simply because in it the social characters of men"s. Commodity fetishism is to make social relationships as the relationship between things. Need to defetishize: to grasp the real life of commodity. We live in a world of things and objects but this is not the way we should be thinking about things. When we see object as just an object its fetishism as we lose the social relationship with that object.

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